OnePlus One Sold 1 Million Smartphones in 2014
Chinese smartphone maker OnePlus has managed to sell close to one million OnePlus One smartphones in 2014. After being in the market for over a year, the company has managed to sell just one phone marketed as the “Flagship Killer” with minimal advertising.
OnePlus co-founder Carl Pei said in an interview with PC World that, “We basically weren’t prepared for what happened. We thought that all our demand would be in China the first year.”
The 25-year old co-founder further added that the company will focus on improving the customer service and operations this year. It also plans to announce their next generation smartphone OnePlus Two by mid-2015 or towards the end of the year. He stated that this phone would cater to an audience who appreciate design over specifications.
Though these figures might look unimpressive compared to the recording breaking 10 million units sold for the iPhone 6 in first 3 days, OnePlus has only made sales through e-commerce websites and relied on word-of-mouth.
OnePlus One generated a great deal of curiosity among users as it adopted high-end specifications at such an affordable price. The report further stated that the device which was launched back in April, isn’t exactly free, but is priced just above the cost it took to make it.
The OnePlus One smartphone has a 5.5-inch display at 1080×1920 pixel resolution, Gorilla Glass 3 protection, Snapdragon 801 processor, 3GB RAM, Android 4.4 KitKat along with 13MP rear camera and 5MP front facing camera. It is powered by a 3100mAh Lithium-ion battery.